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Thoughts need space

Langelütje, Ambiente & Paperworld, Frankfurt

Rendering of the Langelütje gradient on map presenters

27 sqm and 12 sqm exhibition stands and an exclusive post-card holder

"He who writes by hand gives his thoughts space." - Gerta Langelütje

The high-quality stationery with its unmistakable color gradient - Langelütje needed a new stand concept for different sized stands at Paperworld and Ambiente. It was particularly important that the familiar color gradient, which is created by the correct arrangement of the postcards, is clearly recognizable. At the otherwise conciously dark-colored booth, the colorful cards were a real eye-catcher and customer magnet. In addition, a special postcard stand was developed which can be adapted modularly to the appropriate card sizes and offers additional storage space."He who writes by hand gives his thoughts space." - Gerta Langelütje

The high-quality stationery with its unmistakable color gradient - Langelütje needed a new stand concept for different sized stands at Paperworld and Ambiente. It was particularly important that the familiar color gradient, which is created by the correct arrangement of the postcards, is clearly recognizable. At the otherwise conciously dark-colored booth, the colorful cards were a real eye-catcher and customer magnet.
In addition, a special postcard stand was developed which can be adapted modularly to the appropriate card sizes and offers additional storage space.

Exhibition stand concept with lighting and presentation furniture with tables and map displays in the foreground
Stand design for Paperworld with wooden secretary in the corner
Corner stand at the Ambiente with specially made postcard stands
Postcard holders and shelves with illustrations at PaperworldProjekte/Langeluetje/langeluetje_kartenstaender_modularer_postkartenkartenhalter.jpg
Alternative trade fair stand concept with modular wall elements that can be reused, and table with glass top
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