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COUNTRY / REGION / FAMILY / TRADITION

Hofgut Neuhof

 Neuhof illustrations and logos as pattern

Creation of a brand, corporate identity, package design, gastro and shopdesign

The Alte Backstube on the Neuhof is more than just a bakery.

With family-run cake and pie recipes, jams, in-house butcher's, the Wiesenstube self-service restaurant and seasonal events, it is the heart of the Neuhof.

From a brand architecture with its own colour concept, through illustrations and a to-go world and packaging design, the Alte Backstube brand is designed with great care and attention to detail.

  •  Brand Chart with corporate identity elements, including logo, corporate colors, style elements, illustrations and application examples
  •  Illustrations for the Neuhof world in copperplate look.
  •  flyers, menu cards, product brochures and seasonal notices in the various corporate colours and each area with its own graphic elements.
  •  Four seasons are assigned their own colour and a seasonal flyer with special dishes each.
  •  Paper bag with Neuhof illustrations to take along the great products.
  •  gift wrapping paper in corporate design, lovingly packed with baker's yarn and in-house biscuits.
  •  Alter Apfel - apple brandy from the Neuhof's own production, illuminated from behind
  •  To-Go canned products with special CI-compliant labels, selection of jams and sausage cans

HDW Partner GmbH
Exhibition & Design
Ludwigstrasse 8
63067 Offenbach

Phone +49 (0)69/85 09 268 - 0
Fax +49 (0)69/85 09 268 - 20
info@hdw-partner.de

Executive management: Ulrike Wernig-Pohlenz
Sitz: Offenbach am Main
HRB: 43036 / VAT ID: DE 256 278 276
District Court Offenbach am Main

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