Every three years the packaging machinery industry meets in Düsseldorf.
The packaging division of Robert Bosch GmbH comprises twelve different sectors, ranging from the food-world to the pharmaceutical sector.
The aim was to introduce the gigantic machine lines to the consumer world.
A special modular grid for recording content, exchangeable textile graphics and media displays has been developed for this.
Each machine has its own stage. Each 'world' is subject to a colour concept and is framed emotionally and optically for the visitor.